Client Help Centre

Everything you need to work with Tech Orbit — from onboarding and ad account access to tracking, creative specs, billing and reporting.

Introduction

Getting started

Tech Orbit is a performance media buying agency based in Dhaka, Bangladesh. We plan, launch, test and optimise paid campaigns across Facebook (Meta), TikTok, Taboola and Google Ads / native traffic, and run search arbitrage campaigns for qualifying clients.

This help centre covers everything a client needs — onboarding, account access, tracking setup, creative requirements, billing and reporting — for both Bangladeshi (BDT) and international (USD) accounts.

Introduction

Onboarding checklist

  1. Kickoff call to confirm goals, target markets, monthly ad spend and currency (BDT or USD).
  2. Sign in to your workspace to track campaign status, creatives and reports in one place.
  3. Grant ad account and Business Manager access (see below) so our team can build and launch campaigns.
  4. Share brand assets, landing pages and any existing pixel or tracking setup.
  5. Review the initial campaign plan and budget before launch.
Access & Accounts

Granting ad account access

We need partner or admin-level access to run and optimise campaigns on your behalf:

  • Meta (Facebook/Instagram) — add our Business Manager as a partner on your ad account and Page.
  • TikTok — invite our TikTok Business Center as a partner on your ad account.
  • Taboola — add us as an authorized user on your Taboola account for native campaign management.

If you don't have accounts yet, we can help set them up under your business name and ownership.

Access & Accounts

Account security & access roles

We request only the access level required for the channels we manage and recommend enabling two-factor authentication on all ad platform logins. Access can be revoked by you at any time; we ask for advance notice so campaigns can be handed off cleanly.

Tracking

Pixel & conversion tracking setup

Accurate tracking is the foundation of good optimisation. Depending on the channel, we help implement:

  • Meta Pixel and Conversions API events for purchases, leads and key on-site actions.
  • TikTok Pixel events for view content, add to cart, and conversion events.
  • Taboola pixel tracking for native traffic and post-click conversions.
  • UTM parameters and offer/landing-page level tracking for search arbitrage campaigns.

We'll ask a developer on your side (or ours, if you use website support) to place tags via a tag manager or directly in your site code.

Creative

Creative requirements & specs

  • Facebook / Instagram — square (1:1) and vertical (4:5, 9:16) images and video, keep key text out of the bottom 20%.
  • TikTok — vertical 9:16 video, native/UGC style outperforms polished ads, 9–30 seconds ideal.
  • Taboola — 1200×800 image with clear thumbnail and short, curiosity-driven headline.
  • We request 3–5 creative variants per campaign for testing, and welcome raw footage or product shots if you don't have finished ads.
Campaigns

Campaign launch checklist

Before any campaign goes live we confirm: tracking is firing correctly, landing page loads fast and matches the ad promise, budget and bidding strategy are set, audience or targeting is defined, and creative assets have passed platform review. Campaigns are monitored closely during the first 48–72 hours.

Campaigns

Funnel & landing page optimisation

We review landing page load speed, mobile responsiveness and message match against the ad creative, and suggest changes to improve conversion rate. For search arbitrage, this includes reviewing the intermediate content and offer pages that sit between the click and the monetised destination.

Campaigns

Search arbitrage basics

Search arbitrage involves buying traffic (typically via native ad platforms such as Taboola or search partners) and monetising it through a search or content page, with the goal of a positive margin between spend and revenue. We continuously test traffic sources, page layouts and RPC/RPM performance to find profitable combinations, and report on margin alongside standard media KPIs.

Optimisation & Reporting

Daily optimisation cadence

Active campaigns are reviewed daily for spend pacing, cost per result and creative fatigue. We pause underperforming ad sets, reallocate budget toward winners, and refresh creative on a rolling basis rather than on a fixed calendar, since performance windows vary by channel and offer.

Optimisation & Reporting

Reporting & KPIs

Standard reporting includes spend, impressions, clicks, CTR, cost per result, ROAS or CPA (as applicable) and, for search arbitrage, margin. Reports are available in your workspace and can also be sent on a weekly or monthly cadence by email, in your local currency.

Billing

Budget & ad spend billing

Bangladeshi clients are billed in BDT; international clients are billed in USD. Ad spend and our management fee are itemised separately on invoices. Budgets can be adjusted at any time with agreement from both sides — we'll always flag recommended changes before spend increases materially.

Billing

Support & SLAs

We aim to respond to client messages within one business day, and to urgent campaign issues (e.g. disapprovals, tracking outages) as soon as they're flagged. Reach us any time at contact@techorbitbd.com.

Reference

FAQ

Common questions are answered on the home page FAQ and in /faq.

Still stuck?

We answer every email — usually within one business day.

Talk to the team